But beyond the prize, what stood out was ambition, execution, and a strong focus on solving real problems.<\/p>\n\n
\n\n
A Demo Day with a real focus on business<\/strong><\/h2>\n\nThe format was clear: straightforward pitches, no frills, where each startup had to answer one key question:<\/p>\n\n
How are you truly impacting retail?<\/strong><\/p>\n\nFrom AI-driven eCommerce<\/strong> solutions to logistics optimization, marketing automation, and data intelligence<\/strong>, the level was particularly strong. These weren\u2019t just ideas \u2014 they were products already in motion. <\/p>\n\nAmong the participating startups were:<\/p>\n\n
ComexSoft<\/a>, CIRQUEL<\/a>, SendingBay<\/a>, Kanguro Delivery,<\/a> Datafine AI<\/a>, Shoptimus AI<\/a>, STARTTI AI<\/a>, Epinium<\/a>, byNeural<\/a>, Sense<\/a>, AdMotion.ai<\/a>, lovi.ai<\/a>, ZeroPact<\/a>, Semantico<\/a>, Cobox Logistic<\/a>, Logistics WMS<\/a>, Tinkery<\/a> y Routal.<\/a><\/strong><\/p>\n\nEach with different approaches, but with one thing in common: technology applied to improving efficiency, conversion, or the retail experience.<\/p>\n\n
\n\nAn active jury: going beyond listening to validate<\/strong><\/h2>\n\nThe Demo Day wasn\u2019t just a round of presentations.<\/p>\n\n
The jury, composed of members from VTEX<\/a> and Bcombinator<\/a><\/strong>, played an active role throughout the session: listening closely to each pitch, asking key questions, and diving deeper into the critical aspects of each solution.<\/p>\n\nThis process is no coincidence.<\/p>\n\n
The questions, the debate, and the interaction help build a real scoring system, evaluating not only the quality of the product, but something even more important:<\/p>\n\n
the fit of each startup within the ecosystem and VTEX\u2019s needs<\/strong>.
\n\nThe sessions continue: the process is still underway<\/strong><\/h2>\n\nThe process doesn\u2019t end here.<\/p>\n\n
Today (April 10), the program continues with online sessions featuring new startups such as: Optifeed<\/a>, UTRY<\/a>, Nembol<\/a>, Druo<\/a>, and Twintual<\/a><\/strong>.<\/p>\n\nThese sessions complement the evaluation process and help identify the finalists who will move on to the next phase.<\/p>\n\n
\n\nWhat comes next?<\/strong><\/h2>\n\nThe Demo Day marks a key milestone in the program\u2019s roadmap\u2014but not the end.<\/p>\n\n
From here, a much more strategic phase begins:<\/p>\n\n
\n- Selection of finalists (5\u201310 startups)<\/strong><\/li>\n\n\n\n
- Launch of pilot projects with corporates<\/strong><\/li>\n\n\n\n
- Technical support and connection with real customers<\/strong><\/li>\n\n\n\n
- Build and validation in a real-world environment (April\u2013September)<\/strong><\/li>\n\n\n\n
- Selection of the winner in September<\/strong><\/li>\n<\/ul>\n\n
This is the phase where real value is truly created.<\/p>\n\n
Where startups stop presenting\u2026 and start integrating into the market.<\/p>\n\n![\"\"](\"https:\/\/bcombinator.com\/wp-content\/uploads\/2026\/04\/roadmap_VTEX_Bcombinator-1024x576.png\")
<\/figure>\n\n
\n\nBeyond the prize: building real partnerships<\/strong><\/h2>\n\nThe VTEX Retail Tech Award isn\u2019t designed just to identify talent.<\/p>\n\n
It\u2019s designed for something more important:
Because in retail-tech, real breakthroughs don\u2019t come from technology alone,
And that only happens when there is collaboration.<\/p>\n\n
\n\nOne more step in building the ecosystem<\/strong><\/h2>\n\nFrom Bcombinator, this type of initiative reinforces a key idea:<\/p>\n\n
The future of retail isn\u2019t built by a single player,
The Demo Day was a clear example of that.<\/p>\n\n
And the most interesting part\u2026
<\/p>\n","protected":false},"excerpt":{"rendered":"
This is how the Demo Day went in Barcelona Yesterday we experienced one of those moments that perfectly capture what it means to build within the startup ecosystem. The Demo Day of the VTEX Retail Tech Award, powered by Bcombinator, brought together at VTEX\u2019s offices some of the most promising startups in the retail-tech vertical, […]<\/p>\n","protected":false},"author":11,"featured_media":12520,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_kadence_starter_templates_imported_post":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[116,127,118],"tags":[80,81,95],"class_list":["post-12514","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entrepreneurship-and-startup","category-technology-and-artificial-intelligence","category-training-and-professional-development","tag-artificial-intelligence","tag-entrepreneur","tag-startups-en"],"jetpack_featured_media_url":"https:\/\/bcombinator.com\/wp-content\/uploads\/2026\/04\/cover-web-eventos.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/bcombinator.com\/en\/wp-json\/wp\/v2\/posts\/12514","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bcombinator.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bcombinator.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bcombinator.com\/en\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/bcombinator.com\/en\/wp-json\/wp\/v2\/comments?post=12514"}],"version-history":[{"count":1,"href":"https:\/\/bcombinator.com\/en\/wp-json\/wp\/v2\/posts\/12514\/revisions"}],"predecessor-version":[{"id":12515,"href":"https:\/\/bcombinator.com\/en\/wp-json\/wp\/v2\/posts\/12514\/revisions\/12515"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bcombinator.com\/en\/wp-json\/wp\/v2\/media\/12520"}],"wp:attachment":[{"href":"https:\/\/bcombinator.com\/en\/wp-json\/wp\/v2\/media?parent=12514"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bcombinator.com\/en\/wp-json\/wp\/v2\/categories?post=12514"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bcombinator.com\/en\/wp-json\/wp\/v2\/tags?post=12514"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
From AI-driven eCommerce<\/strong> solutions to logistics optimization, marketing automation, and data intelligence<\/strong>, the level was particularly strong. These weren\u2019t just ideas \u2014 they were products already in motion. <\/p>\n\n Among the participating startups were:<\/p>\n\n ComexSoft<\/a>, CIRQUEL<\/a>, SendingBay<\/a>, Kanguro Delivery,<\/a> Datafine AI<\/a>, Shoptimus AI<\/a>, STARTTI AI<\/a>, Epinium<\/a>, byNeural<\/a>, Sense<\/a>, AdMotion.ai<\/a>, lovi.ai<\/a>, ZeroPact<\/a>, Semantico<\/a>, Cobox Logistic<\/a>, Logistics WMS<\/a>, Tinkery<\/a> y Routal.<\/a><\/strong><\/p>\n\n Each with different approaches, but with one thing in common: technology applied to improving efficiency, conversion, or the retail experience.<\/p>\n\n The Demo Day wasn\u2019t just a round of presentations.<\/p>\n\n The jury, composed of members from VTEX<\/a> and Bcombinator<\/a><\/strong>, played an active role throughout the session: listening closely to each pitch, asking key questions, and diving deeper into the critical aspects of each solution.<\/p>\n\n This process is no coincidence.<\/p>\n\n The questions, the debate, and the interaction help build a real scoring system, evaluating not only the quality of the product, but something even more important:<\/p>\n\n the fit of each startup within the ecosystem and VTEX\u2019s needs<\/strong>. The process doesn\u2019t end here.<\/p>\n\n Today (April 10), the program continues with online sessions featuring new startups such as: Optifeed<\/a>, UTRY<\/a>, Nembol<\/a>, Druo<\/a>, and Twintual<\/a><\/strong>.<\/p>\n\n These sessions complement the evaluation process and help identify the finalists who will move on to the next phase.<\/p>\n\n The Demo Day marks a key milestone in the program\u2019s roadmap\u2014but not the end.<\/p>\n\n From here, a much more strategic phase begins:<\/p>\n\n This is the phase where real value is truly created.<\/p>\n\n Where startups stop presenting\u2026 and start integrating into the market.<\/p>\n\n The VTEX Retail Tech Award isn\u2019t designed just to identify talent.<\/p>\n\n It\u2019s designed for something more important: Because in retail-tech, real breakthroughs don\u2019t come from technology alone, And that only happens when there is collaboration.<\/p>\n\n From Bcombinator, this type of initiative reinforces a key idea:<\/p>\n\n The future of retail isn\u2019t built by a single player, The Demo Day was a clear example of that.<\/p>\n\n And the most interesting part\u2026 <\/p>\n","protected":false},"excerpt":{"rendered":" This is how the Demo Day went in Barcelona Yesterday we experienced one of those moments that perfectly capture what it means to build within the startup ecosystem. The Demo Day of the VTEX Retail Tech Award, powered by Bcombinator, brought together at VTEX\u2019s offices some of the most promising startups in the retail-tech vertical, […]<\/p>\n","protected":false},"author":11,"featured_media":12520,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_kadence_starter_templates_imported_post":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[116,127,118],"tags":[80,81,95],"class_list":["post-12514","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entrepreneurship-and-startup","category-technology-and-artificial-intelligence","category-training-and-professional-development","tag-artificial-intelligence","tag-entrepreneur","tag-startups-en"],"jetpack_featured_media_url":"https:\/\/bcombinator.com\/wp-content\/uploads\/2026\/04\/cover-web-eventos.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/bcombinator.com\/en\/wp-json\/wp\/v2\/posts\/12514","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bcombinator.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bcombinator.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bcombinator.com\/en\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/bcombinator.com\/en\/wp-json\/wp\/v2\/comments?post=12514"}],"version-history":[{"count":1,"href":"https:\/\/bcombinator.com\/en\/wp-json\/wp\/v2\/posts\/12514\/revisions"}],"predecessor-version":[{"id":12515,"href":"https:\/\/bcombinator.com\/en\/wp-json\/wp\/v2\/posts\/12514\/revisions\/12515"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bcombinator.com\/en\/wp-json\/wp\/v2\/media\/12520"}],"wp:attachment":[{"href":"https:\/\/bcombinator.com\/en\/wp-json\/wp\/v2\/media?parent=12514"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bcombinator.com\/en\/wp-json\/wp\/v2\/categories?post=12514"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bcombinator.com\/en\/wp-json\/wp\/v2\/tags?post=12514"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\n\nAn active jury: going beyond listening to validate<\/strong><\/h2>\n\n
\n\nThe sessions continue: the process is still underway<\/strong><\/h2>\n\n
\n\nWhat comes next?<\/strong><\/h2>\n\n
\n
<\/figure>\n\n
\n\nBeyond the prize: building real partnerships<\/strong><\/h2>\n\n
\n\nOne more step in building the ecosystem<\/strong><\/h2>\n\n